LO3: Following codes and conventions (Jacob)

One of the main conventions of a film trailer is the build up of suspense. In our trailer we achieve this mainly through the use of a ticking noise which gradually increases in tempo. The use of quick transitions also adds to the feeling of suspense.

Another convention of a film trailer is having a bold recognisable title, often shown at the end of the trailer. We have followed this convention by overlaying a cutout of our title (in bold) over a slider shot from our film footage; we added this at the very end of the trailer so it is the last thing the viewer sees which will help them remeber the name of the film.

It is common for film trailers to introduce the main character of the film in the trailer. We have done this by including dramatic close-ups of each character with a line of dialogue from the main characters so the audience can get a feel for what they might be like without giving too much away.

One of the more forrgotten about conventions of a film trailer is its run time. The average run time for a film trailer is around 30 seconds; this is so that the trailer can give enough detail about the film without giving too much away or the audience losing interest. We have followed this convention by making our trailer just over 30 seconds long.

A convention that relates to the genre of our film in particular (action/thriller) is having the action in the trailer interupted by titles at a number of intervals. We have followed this convention by adding titles of the related production companies associated with our film in between action shots at appropriate times so the continuety of the trailer is not affected.